Saturate your senses with this wonderful Sumatra deeply earthy coffee. It has notes of strong spice with a low acidity and slight hints of chocolate in the finish.

Fair Trade Coffees

Fair trade is an innovative concept that connects producers and consumers in more equitable, more meaningful and more sustainable ways. It happens through the developments of consumer interest and the creation/cultivation of socially responsible importers.
It is both values and market driven. With respect to the values upon which fair trade is based, find below the seven principles of the FAIR TRADE FEDERATION (FTF), the largest association of fair trade organizations.

Fair wages

Paying fair wages does not necessarily mean that products cost the consumer more. Since Fair Trade Organizations bypass exploitative middlemen and work directly with producers, they are able to cut costs and return a greater percentage of the retail price to the producers.

Cooperative Workplaces

Fair Trade Organizations work primarily with small businesses; worker owned and democratically run cooperatives and associations, which bring significant benefits to workers and their communities.

Consumer Education

Fair Trade Organizations educate consumers about the importance of purchasing fairly traded products, which support living wages and healthy working conditions.

Environmental Sustainability

Fair Trade Organizations encourage producers to engage in environmentally friendly practices, which manage and use local sustainable resources.

Financial and Technical Support

Small-scale farmers and artisans in the developing world lack access to affordable financing, impeding their profitability. FTF members that buy products directly from producers often provide financial assistance either through direct loans, prepayment or by linking producers with sources of financing.

Respect for cultural identity

Fair Trade Organizations encourage the production and development of products based on producers' cultural traditions adapted for Western markets.

Public Accountability

FTF members' finances, management policies, and business practices are open to the public and monitoring by the Fair Trade Federation.